As programmatic thrives, sustainability is critical at JAPAC: new OpenX and ExchangeWire investigation
Despite the retirement of third-party identifiers and global economic turmoil, sustainability remains a top priority for professionals in Japan and Asia Pacific (JAPAC). “Advertising Sustainability – JAPAC 2023” is a new research paper published today by ExchangeWire in collaboration with OpenX. The majority of those surveyed believe that sustainability metrics are important to their business, […]
Comviva recognized as the APAC ‘Digital Marketing Company of the Year’ by Frost & Sullivan
Comviva, the global leader in customer experience and data monetization solutions, announced today that it has been conferred with Frost & Sullivan’s ‘Digital Marketing Company of the Year’ award for the Asia-Pacific region. Each year, Frost & Sullivan presents a ‘Company of the Year’ award to the organization that demonstrates pathbreaking technology excellence and customer centricity. […]