Making Science Launches Gauss Cookie Deprecation Impact Tool: The Only Solution on the Market to Measure the Impact of Cookie Loss
Discover how Making Science’s Gauss Cookie Deprecation Impact Tool revolutionizes digital marketing by measuring and mitigating the impact of cookie loss. Stay ahead in the post-cookie era with comprehensive analytics and a privacy-first approach
InfoSum Introduces Private Path, a Next-Generation Data Collaboration Technology
Explore InfoSum’s groundbreaking Private Path, a next-generation data collaboration technology that prioritizes privacy and security. Learn about its decentralized architecture, applications in healthcare, financial services, marketing, and advertising, and the future impact on secure data collaboration
Pixalate Releases Industry-First SCO Verification Report Q2 2023 in Collaboration with Basis Technologies: 65% Higher Ad Fraud Rate on Misrepresented Supply Chain Objects
Analysis of the OpenRTB Supply Chain Object (SCO) finds that 19% of open programmatic ad traffic contains misrepresented supply paths Pixalate, the market-leading privacy, compliance, and fraud protection analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q2 2023 Supply Chain Object Verification Report. The analysis contains insights from Pixalate’s OpenRTB SCO validation process, which examines […]