Sift, the global pioneer in digital trust and safety, today announced that it has been recognised a pioneer in G2’s Fall Grid® Reports for Fraud Detection, E-Commerce Fraud Detection, and Risk-Based Authentication. Sift is the sole solution vendor with Leader rank in all three software categories.

The G2 Fall 2023 Grid® Reports are based on an assessment of customer happiness, a company’s market presence in its particular sector, and customer feedback. Sift has been named a leader in E-Commerce Fraud Detection for 15 consecutive quarters, Fraud Detection for 10 consecutive quarters, and Risk-Based Authentication for four consecutive quarters in G2’s quarterly Grid® Reports.

“Being named a Leader in the G2 Fall Grid® Reports reflects the material, positive difference Sift is making for our customers,” Sift’s Chief Marketing Officer Armen Najarian remarked. “More than 700 customers have put their trust in Sift to help them profitably grow their digital businesses.” We take this duty seriously and are determined to increasing our investment in our product and customer experience in order to confidently serve the market as an industry leader.”

Highlights of recent Sift user reviews on G2 include:

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